MANAGE MEETINGS LIKE A PRO!
TALK TO THE RIGHT PEOPLE
When attending an international fair, festival or marketplace, make sure that you find the contacts that are relevant to you. Research is key. Then make sure you book your meetings well in advance, because the people you want to meet will most likely have busy calendars.
BE UP TO DATE
Spend time getting everything up to date, and aim to make it look as good as possible. Is the teaser trailer of the up-coming project optimized? Are your prices competitive? Are you yourself up to date? Do you have a playable demo ready?
Have your material available in multiple languages if possible. This could include a price lists in local or major currencies depending on which market you are targeting, as well ass subtitles for trailers, teasers or demos.
MAKE YOURSELF HEARD
Work actively with press contacts before attending a fair or marketplace and try to be creative about it. Can you work with influencers? Have you got something newsworthy to share? Do you have any contacts that can give you some PR-advantages?
MAKE SURE YOU FOLLOW UP
When you get back home the hard work begins. Evaluate what you went through and make a list of people to get back to. Make sure you follow up on all meetings. You never know – with both a professional and personalized follow up, you might end up with an attractive business deal.